Posts by Tera O.

For any business, gaining feedback from your clients is a must. (more…)

As someone who works hand in hand with vendors and media, my best friend at work is not someone you would expect. (more…)

The title of this blog is a common marketing idiom. However, its meaning and importance can easily be forgotten. (more…)

I was recently introduced to a new concept in leadership. To be a better leader you need to focus on refining the things that you’re already good at, rather than worrying about the things that “need improvement.” I think the same is true for brands. (more…)

There’s one thing in this world that can make me want to  pull my hair out one day and then crack me up laughing the next. A typo. (more…)